Seismic Shift: Asian Rivals Outsell Big Three
FORBES: Hong Kong - U.S. carmakers have relinquished primacy of position on their own home turf to Asian rivals for the first time. In a seismic shift in the automotive industry, consumers are voting with their wallets for the smaller, more fuel-efficient vehicles that Asian manufacturers have excelled at producing.
The combined U.S. market share of Detroit's Big Three--General Motors, Ford Motor and Chrysler--slumped to a record low of 44.4% in May, compared with 47.8% for Asian automakers collectively. Japanese car producers by themselves seized a record share of the U.S. market, 42.5%, according to data for the month of May from Autodata Corp.
MP: The chart above shows cumulative, year-to-date (through May) market shares for the Big 3 vs. all foreign automakers this year, compared to last year.