Starbucks and Dunkin' Donuts Set to Open in India
From The Hindu: "People want to matter. They want to be more than a wallet with legs attached. Starbucks has shown that you can turn a commodity like coffee into an uplifting and memorable experience. Once that is done, customers make an emotional bond with the Starbucks product, which in turn produces brand loyalty and international success."
From LiveMint.com: "With Starbucks on its way in to India, can Dunkin’ Donuts be far behind? Dunkin Brands Inc., the world’s largest coffee and baked goods chain, is in discussions with potential Indian partners to roll out the brand, which sells nearly one billion cups of java each year.
“India is a huge opportunity. We want the wallets of the country’s 250 million middle-class households,” said a spokesman.