September Restaurant Performance Index Improves
Restaurant operators reported stronger same-store sales and customer traffic in September. Fifty percent of restaurant operators reported a same-store sales gain between September 2010 and September 2011, up from 45 percent who reported a sales gain in August. In addition, 43 percent of restaurant operators reported higher customer traffic levels between September 2010 and September 2011, while 33 percent of operators reported a traffic decline.
The Expectations Index stood at 100.2 in September – up 0.7 percent from August and the strongest gain in nine months (see chart). In addition, September represented the first time in three months that the Expectations Index stood above 100."