GM: Market Share Falling, But "Job Share" Rising?
The chart above is from the Level Field Institute's 2007 report, in which it says:
"Our car-by-car analysis also accounts for differences in market share. In other words, an automaker with 15% market share that employs 20% of U.S. autoworkers is overperforming on jobs, while an automaker with 15% market share that employs just 10% of autoworkers is underperforming."
That's a very interesting definition of "overperforming and underperforming on jobs," isn't it?
GM has a 23% market share and 29% of the autoworkers and is "overperforming on jobs?" That sounds a lot more like "ineffiency" to me. And Toyota has a 17% market share and 9% job share and is "underperforming on jobs?" That seems more like "efficiency" to me.
After all, corporations don't exist to create the maximum number of jobs, they exist to serve consumers and shareholders by producing output with the least number of employees.