Thursday, January 20, 2011

An End to the Dreaded Stadium Beer Line


These two videos show the amazing “Bottom’s Up Draft Beer Dispensing System," which “pours” a draft beer nine times faster than traditional methods and dramatically reduces spillage. It's made by a Washington start-up company named GrinOn Industries, whose president Josh Singer saw it a way to end the dreaded stadium beer line, according to Yahoo Sports.

"The key is the use of a cup that features a hole at the bottom and small, circular magnet that rests over it. When placed on the system, the magnet is lifted up by the pressure-driven beer. The cup fills up until the weight of the liquid pushes the magnet back down over the hole (see video above). The cup can then be lifted off and the beer consumed as normal. A single stand has been able to deliver 56 draft beers in one minute, an unofficial world record (see video below)."


At 1/20/2011 10:23 AM, Blogger Buddy R Pacifico said...

Faster service, less froth. The clever innovator needs to end the resulting line at the restrooms for the homerun.

At 1/20/2011 10:33 AM, Blogger Sean said...

Ah, the wonders of modern technology. :)

At 1/20/2011 12:51 PM, Blogger Mike said...

I see two small problems with this and its greatness is one of them.

1. It takes 3 people to make this happen instead of one....I do realize that, in theory, you'd sell far more product.

2. I believe stadiums actually have long beer lines (in part) to dissuade over-drinking at sporting events. They could easily pre-pour beer and keep it in a cooler below the counter if speed was their goal.

At 1/20/2011 1:37 PM, Blogger Ron H. said...

Mike makes good points. In addition, I wonder haw many more people are required to actually swap these beers for money over the counter? Some of them will be idle during slow times.

I also wonder if this system has been incorporated into paper cups like those currently in use, where actual glass won't likely be used.

I can see the price of beer at sporting events going up due to the additional cost of the cups and higher payroll costs. How much is faster service worth? This system could defeat itself if fewer people buy beer.


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